Services I offer

Content Strategy

I was a lead content strategist for the marketing agency MERGE for two years and now strategize as a freelancer. I help clients make sense of their content, with all of its strengths and opportunities, and offer key recommendations to help them achieve their business goals. I work closely with CX, UX, and copywriters to make sure content is understandable, discoverable, and helpful to the right audiences. My clients include health systems (Atlantic Health System, Broward Health, IU Health, Sparrow Health, and UConn Health), payors (GEHA, Coverys), and pharma/device enterprises (Supernus, Boston Scientific, and Radius). My areas of expertise include audits, competitive analyses, site mapping, and editorial guidance..

Content Writing

As a B2B and B2C freelance content writer, I help clients build trust with thought leadership articles, web copy, social media copy, white papers, blog posts, and other custom content. My niches are healthcare, health technology, the cannabis industry, profiles about people, and other areas. Clients include media outlets, agencies, and companies like Trew Marketing, Smart Brief, The Boston Globe, Presbyterian Health System, Scorr Marketing, Wolters Kluwer, Buoy Health, Orbita.ai, SpeechTechMag, Barton Associates, ZocDoc, Cannasure, Leafly, and others.

Social Media

I write social media copy that raises awareness, solves problems, and builds community. Clients have included Monument, Happify Health (now Twill), and Farryn Height.

Film/tv production

I’ve worked on small, independent films and large Hollywood productions as a production assistant and later as an electrician. I also write video scripts occasionally.